The fictional history of the Horizontal Office Chair company starts with a fisherman and mushroom hunter who transitions to business through a humorous mishap. After falling over in his office due to a faulty bolt made by his family’s bolt company, he is inspired to start Horizontal Office Chair. This company, born from the accident and backed by the investment firm Horizontal Innovation Inc., embodies a blend of humor and innovation, transforming office seating into a source of joy and creativity, with a nod to the playful absurdity reminiscent of Borat’s style.